Have a new product? A good product ... Great stuff! You want your product to be successful on the Romanian market? Want a memorable name for your product? Find the Godfather! Baptized product! You have decided to import a new product in Romania? A product that will conquer the market? Then you need a name for it! Find the Godfather! Baptized product! You have labored over it. Have you launched last year. You expected to have a huge success. Where did you wrong? Why not go? Find the Godfather! Baptized product! Products, services, companies, all need a name! All and all, they need the Godfather ! _______________________________________ The Godfather'science or the long path to the appropriate name I. Preliminary Product analysis, company analysis, target analysis, etc.. Analysis of targeted social segments Development portrait of ”T.C.„ (target citizen) II. The T.C. (target citizen) Psihotronic analysis Test in a T.C. group Development of "parallel names" Testing "parallel names" in the T.C. group III. The final research Synonymic analysis Subtextual analysis Sounds and graphics analysis Define sound axis Analysis of the action of axis sound at the subconscious IV. THE NAME ______________________________________________________ |




















